AIGENCIE is an AI Strategy & Product Studio
Our experts work with your business to
navigate and solve the AI Implementation Paradox and launch new AI Product!
phone. 1.917.816.6632
AIGENCIE: Your Plug-in AI Strategist and Implementer
What sets AIGENCIE apart is not just our distinctive approach as strategic advisors but our additional work developing AI integrated product. We don't leave you simply with an impressive slide deck and no actionable path forward, we become an extension of your team through every phase to implement your AI journey.
OUR DEVELOPMENT APPROACH:
Strategic Assessment:
We begin by understanding your specific business challenges, objectives, and existing technological ecosystem.
Opportunity Identification:
Rather than force-fitting trending AI solutions, we identify the specific areas where AI can deliver measurable impact for your organization.and helps you achieve your financial goals.
Solution Architecture:
We design customized implementation roadmaps that consider your data environment, integration requirements, and organizational readiness.marketing strategies, and measure your success.
Hands-on Implementation:
Our team doesn't just advise — we execute, working alongside your team to bring AI solutions to life.
Technology Consulting
Our Technology Consulting services help businesses of all size continue to leverage AI (and other) technologies or AI marketing to improve operations and increase revenue. We work with you to identify those technologies to implement that fit your business needs on an ongoing basis!
Ongoing Management:
We establish clear metrics and continuously refine implementations to maximize ROI while continuing to manage the project and/or train internal resources.
What We Do
Eliminate Friction
Enhance Productivity
Eliminate Friction
We work with teams of all sizes, in every vertical to identify high-impact AI opportunities and align them to your business objectives.
We identify critical friction points where AI can dramatically enhance decision-making, eliminate redundancies, and accelerate work efficiencies.
Create Workflows
Enhance Productivity
Eliminate Friction
We revolutionize business processes through strategic AI integration.
Our approach focuses on practical solutions for measurable ROI.
Clients experience operational improvements, transformative shifts in efficiency and quantified increased profits.
Enhance Productivity
Enhance Productivity
Enhance Productivity
By embedding predictive analytics and AI machine learning into everyday business operations, we transform reactive processes into proactive systems.
We anticipate your needs, adapt to changing conditions, and deliver superior results via custom AI scripting and guardrails.
Experienced product development
Technical Excellence
We bring deep expertise in machine learning, natural language processing, computer vision, and generative AI technologies. Our engineers are proficient across all major cloud platforms and AI technology development as well as integration, ensuring seamless integration with your existing infrastructure.
Strategy Consulting
Our consultants analyze your business processes to identify high-impact AI opportunities. We develop customized roadmaps with clear ROI models, ensuring your AI investments deliver maximum value.
Technology Consulting
From proof-of-concept to full-scale development and deployment, we build production-ready AI systems that integrate with your enterprise architecture. Our solutions are secure, compliant, and built to scale.
Technology Organization & Workflows
We development and implement new AI workflows and in phase two prepare your teams for AI adoption through comprehensive training programs and literacy development. Our change management approach ensures smooth transitions as we redesign workflows around new AI capabilities.
Proven Results
Our track record speaks for itself. Our clients are some of the best known brands and corporations in the world, both in NA as well as Europe and Asia. AIGENCIE has achieved significant efficiency gains, cost reductions, and competitive advantages through our AI implementations for out clients on a global basis.
Why us?
Our consultancy has helped Fortune 500 companies across industries achieve transformational results through strategic AI implementation.
We don't just create the strategy and implementation plans, we develop and launch your tech while building capabilities that drive lasting business value.
Clients and Projects
CASE STUDY # 1: Hotel Brand
AI CONCIERGE SOLUTION FOR HOSPITALITY
Challenge
A major hotel group facing the dual challenge of reducing operational costs while simultaneously increasing revenue from ancillary services and enhancing guest satisfaction:
The issue is that traditional concierge services, while incredibly valuable and not to be replaced, were limited by:
- Staff availability constraints during peak hours
- Inconsistent knowledge of local offerings
- Ability to update offerings and availabilities on an hourly basis
- Limited ability to track guest preferences
- Missed opportunities for upselling and cross-selling
- Difficulty maintaining current information on local attractions and events
Implementation Approach:
The system is designed with flexibility at its core, allowing for:
- Regular updates to offerings and pricing without requiring technical intervention
- Integration with partner data streams for real-time availability and pricing
- Customization of the AI personality to match the hotel brand's tone and values
- Multilingual support to accommodate international guests
Results
Early implementation projections demonstrate significant benefits across multiple metrics:
- Revenue Growth: Increased capture rate of guest discretionary spending on ancillary services and local experiences
- Operational Efficiency: Reduction in staffing requirements for routine concierge tasks
- Guest Satisfaction: Higher ratings for personalization and convenience in guest feedback
SOLUTIONS
In partnership with a leading SaaS developer, we implemented an innovative AI-powered concierge system that seamlessly integrates with the hotel's existing technology infrastructure. This solution represents a significant advancement in hospitality technology:
Key Features:
- Personalized Guest Interactions: AI agents capable of natural conversations that adapt to guest preferences and previous interactions
- Real-Time Recommendations: Customized suggestions for experiences based on guest profiles, weather conditions, and availability
- Dynamic Pricing: Automated offering of special rates and time-sensitive discounts on local attractions and services
- Seamless Booking Integration: Direct reservation capabilities for shows, concerts, tours, boat excursions, and restaurant tables
- Data-Driven Insights: Continuous learning from guest interactions to refine recommendations and identify new revenue opportunities
case study #2: CitiBike MOBILE APP
New York Times & Citi Bike Mobile App
Challenge
The New York Times sought to increase its influence in the local NYC weekend leisure market. While the newspaper's "Weekend" section had long been a trusted resource for New Yorkers seeking cultural and culinary experiences, the publication recognized an opportunity to engage with audiences in a more dynamic, location-specific way.
Simultaneously, Citi Bike (owned by a private company and not affiliated with Citibank) was looking to enhance rider experience and increase usage across their bike-sharing network throughout New York City.
Both organizations identified an opportunity to create a symbiotic partnership that would leverage the NYT's trusted content and Citi Bike's extensive mobility network.
Implementation
The application was launched with a six-month pilot program targeting both existing Citi Bike users and NYT subscribers. The rollout included:
- Launch events at key Citi Bike stations in high-traffic areas
- Promotional codes for NYT subscribers to try Citi Bike services
- Featured content in the NYT "Weekend" section highlighting bike-accessible destinations
- User experience research to continuously refine the application
Results
The six-month pilot demonstrated significant benefits for both organizations:
For Citi Bike:
- Increased ridership, particularly during weekend hours
- Extended average ride duration as users explored new destinations
- Higher user satisfaction ratings for the overall Citi Bike experience
- New subscriber growth from NYT readers previously unfamiliar with the service
For The New York Times:
- Expanded reach of "Weekend" section content to a mobile, active audience
- Increased engagement with local business coverage
- Enhanced reputation as an innovative, tech-forward media company
- New subscription inquiries from Citi Bike users exposed to NYT content
For NYC Businesses:
- Increased foot traffic to establishments featured in the app
- More diverse customer base as riders explored neighborhoods beyond their usual patterns
- New opportunities for promotional partnerships with both the NYT and Citi Bike
Solution
A specialized bespoke mobile application was developed that integrated Citi Bike's transportation service with the New York Times' curated local recommendations. Key features included:
Application Functionality:
- Geo-Location Services: Riders could easily find NYT-recommended destinations near their current location based on area of interest (food, entertainment, running/jogging paths, free events, etc.)
- Curated Content: Access to the NYT "Weekend" section's restaurant reviews, store recommendations, and activity suggestions
- Route Planning: Integration with Citi Bike station locations to help users plan their journeys
- Real-Time Updates: Current information on availability of bikes and docking stations
- Personalized Recommendations: Suggestions tailored to user preferences and time of day
Partnership Elements:
- Co-Marketing Campaign: Joint promotional efforts across both brands' channels
- Cross-Platform Integration: Seamless linking between the NYT digital properties and Citi Bike's existing app
- Content Specialization: NYT content specifically curated for mobile, on-the-go consumption!
CASE STUDY #3: Bacardi Social Commerce
Revolutionizing Spirits Marketing With Social Commerce
Challenge
Bacardi Limited, one of the world's largest privately held spirits companies, sought to explore innovative digital marketing strategies for their Patron Tequila brand to drive direct sales conversion. The company wanted to test whether integrating direct purchase capabilities into streaming video content could significantly impact sales performance for their premium spirits brands, specifically new product launches under Patrón Tequila and Grey Goose Vodka.
Results
The social commerce campaign delivered exceptional results across key performance metrics:
- 400%+ Increase in Click-Through Rate: Compared to Bacardi's traditional marketing initiatives without Social Commerce integration, the campaign achieved more than quadruple the click-through rate.
- 46% Sales Growth: Product sales increased by over 46% compared to previous campaigns for similar product launches.
- Engagement Amplification: Beyond direct sales, the content generated significant organic sharing and conversation around the new product lines.
- Scalable Model: The success of this initiative has since been replicated with brands across different industries, consistently delivering similar sales increases.
Key Insights
The campaign demonstrated that integrating purchase opportunities directly into engaging video content significantly reduces friction in the consumer journey from discovery to purchase. By allowing consumers to act on their interest immediately, Bacardi was able to capitalize on the momentum created by compelling content and influential personalities.
This case study highlights the power of combining authentic storytelling, strategic influencer partnerships, and seamless eCommerce integration to transform traditional marketing approaches in the spirits industry.
Solution
Our agency was engaged to create a comprehensive social commerce campaign coinciding with the summer launch of multiple new tequila products from Patrón and vodka products from Grey Goose. The innovative approach leveraged video content with integrated eCommerce functionality.
CASE STUDY #4: RE-POSITIONING CORE mattel BRAND WITH D2C DIG
Transforming a Legacy Brand through Innovation
Challenge
Mattel, a global leader in children's entertainment, faced a significant challenge with their core girl product line. Young female consumers were aging out of these products much earlier than in previous decades, threatening brand loyalty and long-term market position. The company needed a strategic intervention to reverse this trend and revitalize their iconic brand for a new generation.
Our Approach
Our team was engaged for a comprehensive strategy consultation, working directly with Mattel's CEO and senior leadership. We conducted extensive market research and data analysis to understand the evolving preferences of young consumers and the changing competitive landscape.
After thorough analysis, we delivered a data-driven presentation to Mattel's C-suite executives and marketing teams. Our core recommendation was bold but clear: Mattel needed to pivot toward an original IP content strategy, leveraging their existing product lines as the foundation for compelling storytelling.
Results
The content-first approach yielded remarkable results across multiple dimensions:
Immediate Impact
- Significant increase in product sales directly associated with content releases
- Extended engagement with the brand among target demographic
- Revenue surpassing $150 Million in sales begetting more derivative entertainment IP based on Mattel products
- Multiple industry recognitions, including prestigious Emmy Awards
Long-Term Transformation
- Establishment of Mattel Entertainment as a dedicated content division
- Development of new derivative toy products based on successful content IP
- Sustainable corporate growth through the integration of product and content strategies
Solution
Based on the strength of our strategic insights, Mattel expanded our engagement to develop, produce and implement multiple content initiatives. These included:
- Original animated movie featuring Mattel's iconic characters via traditional TV and direct to consumer distribution
- Digital-first content designed for modern viewing habits
- Earned more than $150 Million in revenue
- Transmedia storytelling experiences that connected physical products with digital entertainment
- Becomes one of the top earning divisions of the Company leading to a permanent entertainment division
Company Founder
Steven Mendelson, Managing Partner
Steven Mendelson is a distinguished executive and entrepreneur with over three decades of experience spanning entertainment, technology, digital media, and management consulting. His career is defined by transformative leadership roles at major corporations and success as a serial entrepreneur with multiple successful exits.
As an Executive Vice President at Tri Star Pictures and Division Head at Sony, Mendelson developed deep expertise in content strategy and entertainment business operations. His visionary approach to digital media emerged during his tenure with Paul Allen's Vulcan Ventures, where he helped establish Starwave. This pioneering digital media company developed and launched ESPN.com and a gaming division, both of which were subsequently acquired by The Walt Disney Company in a landmark deal approaching $1 billion.
Mendelson's entrepreneurial spirit has led him to co-found six technology startups, with two notable exits through acquisitions by Viggle Inc. and Houghton Mifflin Publishing. His strategic insight was honed during his time at Bain & Company, where he consulted for European clients, and as co-founder of the USA division of PIPC Consulting, which was later acquired by Cognizant.
Most recently, Mendelson has leveraged his extensive experience as the Fractional Chief Revenue Officer for Hollo.AI Inc., an innovative artificial intelligence company based in Los Angeles. He continues to provide strategic consulting services to a diverse portfolio of clients across technology, consumer packaged goods, financial services, advertising, entertainment, digital education, energy, agriculture, and food & beverage industries.
Throughout his career, Mendelson has consistently demonstrated the ability to identify emerging market opportunities, build high-performing teams, and drive substantial business growth across multiple sectors. Mendelson has worked throughout North America, Europe, Middle East and Asia.
